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"City living...suburban style!" the ad in the apartment guide proclaimed.
I couldn't stop laughing. It is now one of my all time favorite marketing speak phrases, along with "Urban living...in the suburbs." I find these types of headlines a bit transparent. It's kind of obvious, to me anyway, that any form of the word "suburb" is meant to imply "safer" or "better" than the urban environment these developments reside in or emulate.
I couldn't stop laughing. It is now one of my all time favorite marketing speak phrases, along with "Urban living...in the suburbs." I find these types of headlines a bit transparent. It's kind of obvious, to me anyway, that any form of the word "suburb" is meant to imply "safer" or "better" than the urban environment these developments reside in or emulate.
1 comments:
By
Dragon Lady, at
10:12 AM
You forgot "whiter" and "richer". It is supposed to make people think that they will have all of the conveniences and cultures without those poor, dangerous, minorities around.
And have you seen those New Urban projects? Like New Town? CREEPY!