Dead Lights 1.09.2008 | 3 Comment(s)
I have to admit, the only thing remotely interesting to me about the design of Lumière Place is its lighting. I was kind of excited to see the splashes of color, the oozing of reds and greens and blues, before the casino opened and they were testing the "glohawk". The walk to the Arch parking garage was going to be so much more interesting during these winter nights when the sun sets at 2 p.m.!

Unfortunately, instead of being treated to a fantastic light show each night after work, the fancy lighting display, which must have cost a fortune, only glows a pale baby blue color. No movement, no changing of colors, just...baby blue.

What's the deal guys? I hate casinos, but Lumière Place is supposed to be the cream of the crop, why the boring lighting? Light up St. Louis like the banner on the side of your building says you will, Mr. Place, I'm ready for it.
3 comments:

By Blogger garricks, at 9:39 PM

The lighting is baby blue, but the print ads are black with a fugly yellow duotone? What sense does that make? And don't get me started on the TV spots...

 

By Blogger Emily, at 10:38 PM

Their branding is terrible, and the place is just lame. The interior design inside has no relation to the outside. I don't think they even have a consistent logo. The restaurants are way overpriced and not worth visiting.

 

By Anonymous Anonymous, at 5:06 PM

You guys are the ones that are boring! For a populor LosVegas casino campany like Pinnacle to invest $507 million dollars into this casino project got be saying something. Thanks a whole lot for stupid opinion you F**King Jerks!!!!